Your Fractional CMO & AI Growth Engine
We build and operate your entire customer acquisition department — Meta ads, AI voice agents that book 24/7, SMS/email automation that sounds human, SEO, and social branding — for a flat $1,000/mo. 15-day build. 90-day ROI guarantee. One spot per market.
Built for Local & Service Businesses
One growth system, tuned to your industry's booking flow, compliance needs, and buyer psychology. Live across the US and Australia.
Roofing & Storm Restoration
US & AUHVAC & Plumbing
US & AUMed Spas & Aesthetics
US & AUPhysio / Chiro / EP
AUSolar & Battery
AUCoaches
US & AUDon't See Your Niche?
We build customYour Complete Acquisition Department
Every system below is live in 15 days, connected into one engine, and managed monthly. You just show up to booked appointments.
Meta Ads Machine
Full-funnel Facebook/Instagram campaigns built for your niche. Creative, audiences, tracking, optimization — done for you.
- 3 campaign structures (cold/warm/hot)
- 12 fresh creatives/month (static, carousel, UGC-style video)
- Pixel + CAPI + Enhanced Conversions
- 20+ custom audiences (LAL, CRM, geo-fence, video viewers)
- $2K/mo ad spend managed (Growth) / $5K (Scale)
- Weekly creative testing protocol
High-Converting Website / LP
Mobile-first, sub-3s load, built for conversion. Booking embedded, trust signals everywhere, zero dev work for you.
- Custom design or niche-optimized template
- Click-to-call, click-to-text, embedded booking
- Review widgets, trust badges, team/provider bios
- Quarterly CRO audits + 2 A/B tests/mo
- Hosting, SSL, CDN, security monitoring
- Industry-compliant forms & hosting (HIPAA/AHPRA where applicable)
AI Voice Agent Fleet (24/7)
Custom-trained agents that answer every call, book appointments, handle FAQs, qualify leads, and transfer hot prospects — indistinguishable from human.
- Agent 1: Inbound Front Desk (booking, pricing, hours)
- Agent 2: Outbound Reactivation (dormant leads & clients)
- Agent 3: Recall & Confirmation (no-show recovery)
- Real-time calendar sync (GHL, ServiceTitan, Housecall Pro, Dentrix, Cliniko, Acuity, etc.)
- Call summaries + recordings in GHL
- Weekly script optimization from call analytics
SMS & Email Automation (GHL)
12-sequence nurture that feels human. New lead → booked → showed → review → referral. Plus reactivation, recall, and seasonal campaigns.
- New Lead: 5-touch SMS + 3-touch email (immediate → 72hr)
- No-Show Recovery: AI call + SMS + email cascade
- Recall/Follow-up: 30/60/90-day automated sequences
- Reactivation: Dormant leads → AI outbound call + SMS
- Review Generation: Post-visit → Google/FB → response templates
- TCPA/ACMA compliant, 10DLC registered, STOP handling
Google SEO & GBP Dominance
Own the map pack and organic for "[your service] near me" + high-intent searches. Technical, content, citations, reviews — compounding asset.
- GBP: Weekly posts, Q&A, photos, services, review responses
- 20+ niche citations & directories
- 8 SEO articles/mo (service + location pages)
- Schema markup (LocalBusiness, Service, FAQ, Review)
- Core Web Vitals monitoring + quarterly technical audit
- Rank tracking (50+ keywords) + monthly visibility report
Social Brand Authority
Daily presence that builds trust, drives referrals, and feeds retargeting audiences. We create, schedule, engage — you approve once a month.
- 30 posts/mo (IG/FB/LI) — educational, proof, team, community
- 8 Reels/TikToks/Shorts (scripted, edited, captioned, hashtagged)
- Community mgmt: comments, DMs, mentions (M–F, 9–5 local)
- Reputation: Review responses, crisis protocol, video testimonials
- Monthly partner/referral outreach relevant to your niche
- Content calendar delivered 1st of month for approval
The AppointmentsX Build Sprint
No 3-month onboarding. No "discovery phase" that never ends. Day 1 = kickoff. Day 15 = live, tracking, booking.
Infrastructure & Access
Domain/SSL, GHL sub-account, CRM pipeline, booking embed, pixel + CAPI, GBP ownership, citation audit, brand asset collection, industry compliance forms (HIPAA/AHPRA/TCPA/ACMA where relevant).
Ads, Site, Voice Agents
15 ad creatives produced, landing page live, 3 AI agents trained on your FAQs/pricing/services, call flows mapped, test calls recorded, automation workflows built in GHL.
Nurture, Recall, Reactivation
12-sequence SMS/email live, review request flows, no-show recovery, recall sequences, 8 SEO articles published, schema deployed, GBP optimized, 12 social templates ready.
End-to-End Testing
Form → SMS → AI call → booking → confirmation → nurture. Ad accounts launched (Meta + LSA + Search). Call tracking verified. Dashboard live. Slack channel opened.
Live & Optimizing
First weekly report delivered. Bi-weekly sync scheduled. Quarter review calendar set. Territory exclusivity activated. 15-day guarantee clock starts now.
Watch How AppointmentsX Works
A quick look at the systems we build and run for you — ads, AI voice agents, automations, and reporting, all in one place.
Businesses We've Filled
Every partner gets territory exclusivity. These are real metrics from live clients across industries (names anonymized per agreement).
From 8 to 47 New Patients/Month in 60 Days
Two-location practice struggling with inconsistent referrals. Deployed full stack: Meta funnels, AI front desk, reactivation of 1,200 dormant charts, GBP domination.
Owning "Hail Damage Roof Repair" in Metro Denver
Seasonal business needed predictable pipeline. Built storm-chase landing pages, LSA + Meta geo-fence, AI outbound to aged leads, SEO for 40+ neighborhood pages.
24/7 Emergency Dispatch — Zero Missed Calls
Owner exhausted from answering phone at 2am. AI dispatch agent now triages, books, and pages on-call tech. LSA + Search + Meta for "AC not working Phoenix".
High-Ticket Aesthetic Funnel — $3K–$12K Packages
Visual-heavy Meta/IG funnel → AI consult booking → automated nurture with before/after galleries → package presentation. HIPAA-compliant throughout.
AHPRA-Compliant Growth in Competitive Melbourne
Three-chair practice needed predictable new patients without testimonial ads. Built Medicare/EPC-aware funnels, HotDoc/HealthEngine integration, AI agent for after-hours.
NDIS + Medicare EPC + Private — All Automated
Multi-stream practice (NDIS, DVA, EPC, Private). AI agent triages funding type, books correct appointment class, sends intake forms. SEO for "physio near me + bulk bill".
Rebate-Driven Funnel Turning Quotes Into Installs
Rebate-eligibility quiz funnel → AI agent qualifies roof type & usage → auto-books site assessment. Meta + Search geo-targeted around STC/rebate deadlines.
Filling a $6K Program Calendar Without Cold DMs
Webinar + application funnel → AI agent pre-qualifies and books discovery calls → automated nurture keeps no-shows near zero. Social authority content built the trust layer.
Choose Your Partnership Level
Every tier includes the full 15-day build, territory exclusivity, and our performance guarantees. Difference = ad spend managed, creative volume, and strategic depth.
- Full 15-day build (all 6 systems)
- $2,000/mo ad spend managed
- 12 Meta creatives/month
- 3 AI Voice Agents (Inbound, Outbound, Recall)
- Unlimited GHL automations + workflows
- 8 SEO articles + 30 social posts/month
- Bi-weekly 30-min strategy call
- 15-mi / 20-km territory exclusivity
- 15-day build + 90-day 3× ROAS guarantee
- Everything in Growth Partner
- $5,000/mo ad spend managed
- 20+ creatives/month + UGC creator network
- Unlimited AI agents + custom voice clone
- 16 SEO articles + 60 social posts/month
- Weekly 45-min strategy + dedicated Slack
- 25-mi / 40-km territory exclusivity
- 90-day 4× ROAS + 12-mo growth guarantee
- Quarterly forecasting session
- Everything in Scale Partner
- Custom ad spend (typically $10K–$50K+)
- Multi-location GBP / ad account architecture
- Centralized dashboard + per-location reporting
- Franchisee/partner onboarding system
- Custom integrations (CRM, ERP, BI)
- Custom territory (metro/state/national)
- Executive sponsor + monthly board deck
- Guaranteed capacity planning
Our Guarantees — In Writing
15-Day System Live Guarantee: Every component — ads, site, AI agents, automations, SEO, social — live and tracking in 15 calendar days. If not, we work free until it is.
90-Day ROAS Guarantee (Growth/Scale): Attributable new-customer revenue ÷ (ad spend + management fee) ≥ 3× (Growth) or 4× (Scale). If not hit, management fee waived until achieved.
12-Month Growth Guarantee (Scale only): ≥20% YoY new-customer growth or final 3 months free.
Territory Exclusivity: We will never onboard another business in your niche within your radius. Contractually binding.
What Business Owners Say
"The AI voice agent alone paid for the year in month two. It books appointments while I sleep. We went from 12 to 47 new patients/month in 60 days. The territory lock means my competitor down the street can't hire them."
"Storm season used to be chaos. Now our AI agent qualifies every lead, books inspections directly into ServiceTitan, and our close rate jumped from 22% to 38%. The $1,500/mo is the best line item on my P&L."
"AHPRA compliance was my biggest fear. AppointmentsX built Medicare/EPC flows into the AI agent and landing pages. Zero compliance issues, 39 new patients in month one. They understand Australian healthcare marketing better than any local agency I've talked to."
"I was skeptical an agency built for local trades could understand coaching. They did. The application funnel plus AI qualification means I only get on calls with people who can actually afford the program. Booked solid for the first time ever."
Straight Answers
Included: All 6 systems (Meta ads, site/LP, 3 AI agents, GHL automations, SEO/GBP, social), $2K/mo ad spend management, 12 creatives/mo, bi-weekly calls, territory exclusivity, guarantees.
You pay directly: Ad spend above $2K/mo (billed by Meta/Google to your card), any third-party software subscriptions you already own (CRM, booking), custom photography/videography on-site.
We track every new customer from our systems via call tracking, form UTM, booking source, and AI agent logs. At Day 90, we calculate: (Revenue from attributable new customers) ÷ (Your ad spend + Our management fee). If ratio < 3×, we waive management fees until it hits 3×. Ad spend is always your cost. Guarantee requires you to not pause campaigns mid-quarter.
Great — we integrate, not replace blindly. If your site converts, we drive traffic to it. If your marketing person is great at strategy, we execute the technical build. Most clients keep their team and add us as the "implementation layer" — AI agents, ad operations, automation engineering, SEO technical work. We plug into your CRM, booking, and ad accounts.
US: HIPAA-compliant voice providers (with BAA) for healthcare clients, 10DLC-registered A2P messaging, TCPA-compliant opt-in/out flows, call recording disclosures per state law. AU: ACMA-compliant sender IDs, Privacy Act 1988 compliant data handling, AHPRA advertising guidelines for healthcare niches. Non-regulated industries (roofing, HVAC, coaching, etc.) skip the extra layers but still get TCPA/ACMA-compliant messaging by default. We provide compliance documentation for your records.
We draw a radius (15mi/20km for Growth, 25mi/40km for Scale) around your primary business address — or, for coaches and remote businesses, we agree a niche/market exclusivity instead of geography. No other business in your niche gets onboarded inside that boundary. Multi-location businesses: Enterprise tier gives custom territory (metro, state, national). If you open a new location inside your radius, it's covered. If outside, we discuss expansion.
Growth Partner: 12-month initial term, then month-to-month. 90-day notice after month 3. Scale Partner: 12-month term, 90-day notice. Enterprise: Custom (typically 12–24 mo). The guarantees (15-day build, 90-day ROAS) are in the MSA. If we fail the 15-day build, you can terminate with full setup refund. We're aligned: we only win if you stay and grow.
Ready to Own Your Territory?
We take 5 new partners per month per country (US/AU), across every industry we serve. The 15-day build starts the Monday after deposit. Pick a time below and we'll confirm availability for your niche + city.
Book Your Strategy Call
Pick a time that works for you — instant confirmation.